Cinnamon Circle — Boutique PR & Communications for Luxury Hospitality in Germany, Austria and Switzerland (DACH)
Cinnamon Circle is a boutique agency helping independent hotels and destinations strengthen visibility and demand in the DACH market. We combine high-end storytelling with targeted media relations and partnerships — focused on reputation, credibility and measurable commercial impact.
Founded by Manuela Weber (20 years in international hotel sales & marketing) and Joern Pfannkuch (25 years in journalism, new media and luxury hospitality), we bring both industry access and editorial thinking.
Core services:
- Media relations & brand positioning (DACH)
- Corporate communications & reputation
- Content strategy & storytelling
- Social media support (DACH-facing)
- Launches, events & strategic partnerships
Our integrated strategy is designed to elevate your brand, drive engagement, and deliver measurable results.
Our Locations
With teams in Munich, Zurich and Athens, we maintain a strong network across DACH and Greece…and supported by our partner agency in Shanghai.
China Visibility Check & Consulting
For hotels considering the Chinese market, we offer a China Visibility Check: a structured evaluation of your current presence in China, a peer comparison and a realistic recommendation — including “no-go” cases where investment would not make sense.
Learn more about the China Visibility Check → (Currently available in German)